The famous Porter's 5-Force Analysis
Capitalism is an unparalleled vehicle for meeting human needs, improving efficiency, creating jobs, and building wealth. But a narrow conception of capitalism has prevented business from harnessing its full potential to meet society’s broader challenges. Businesses acting as businesses, not as charitable donors, are the most powerful force for addressing the pressing issues we face.
Bishop William Lawrence University Professor Michael Porter of Harvard Business School spoke to an audience of senior corporate giving professionals at CECP’s Corporate Philanthropy Summit on June 2, 2010 about the role of business in social and economic development. He introduced the concept of “Creating Shared Value” (CSV) as distinct from “Corporate Social Responsibility” (CSR) and explained how CSV can help advance both the corporate and social goals of a company.
Read also: Harvard Business Review – Creating Shared Value
